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Product Director

London 018


Games Design & Production

Job Description:

Product | Bubble Witch 3 Saga

We are looking for an experienced, innovative  and creative  Product Director to join an incredibly diverse team, working on one of the biggest and most successful mobile games in the world. As a Product Director, you will have responsibility and accountability for identifying opportunities to grow the game, define a long term vision and work with the game team to make it come true. You will join the Game Leadership team and work closely with the game team to execute on such opportunities and be in charge of creating innovative, engaging experiences for our players.

Your Role Within our Kingdom:

Reporting to the Head of Game, you will:

  • Define and own an ambitious long term game visions

  • Through the creative process, and in collaboration with market and player research, identify opportunities that can grow the game

  • Create the feature roadmap, product plan and direction

  • Assess the potential and value of features to make prioritizations

  • Lead the game team in bringing game experiences that have the potential to grow the game and generate new insights, from ideation to concept through to launch

  • Lead the game development teams with creative vision, feedback and context in the form of market and player insight and ensuring that their output consistently matches the high- quality game experience we are aiming for

  • Manage a small team of game designers and provide mentorship to game teams

  • Guide game development teams in scoping features in line with MVP ambition

  • Coach game development teams in game design decision making; when to pivot, when to stop, when to iterate.

  • Look to foster a culture of innovation within the game teams by playing and drawing inspiration from a wide range of games and other media, art and technology. To stay abreast of emerging industry trends

  • Ensure a player centric approach where we bring the best user experience and gameplay to everything, we deliver

Skills to create thrills

  • A deep understanding of the design challenges associated with casual, free to play, and mobile games.

  • A passion for creating new, compelling experiences that have an impact on our players

  • Combines creative excellence and solid commercial awareness.

  • Strong analytical skills and the ability work with quantitative and qualitative data to inform and create the future direction of the product

  • Ability to clearly communicate ideas and designs to cross- functional teams through wire- frames, mock- ups, product specifications and presentations as well as effective communication with other teams and individuals across King - such as Data Scientists, Game Developers, Producers and Marketeers.

  • You are familiar with psychological models concerning motivation and are therefore able to create extraordinary experiences for the player

  • You have a detailed knowledge of the games market and current consumer expectations

  • Experience of a live service with continuous releases

  • Experience working as a product manager

  • Experience in vision building and roadmap planning

  • Experience in working with designers and producers in planning how to execute plans

  • Ability to prioritize in the short term in order to meet longer- term plans

  • A humble and positive personality, who leads from the front but also takes people on the journey

  • Open to failing fast. Leans into issues quickly and actively shares their expertise and learnings with others - a role model

Tasty bonus skills

  • Passionate about gaming: you live and breathe games

  • You have been involved in the creation of F2P games or features before

  • You have managed a product P&L

  • Experience as a Product Manager or Business Performance Manager

About Bubble Witch 3 Saga

Bubble Witch 3 Saga is a market leading mobile bubble shooter game and our team is one of the most diverse ones in the industry, with people from across the globe, all sorts of experiences and problem- solving approaches.

Our goal is to ambitiously deliver high quality content to our players, while we push the barriers of innovation and aim to grow the game with new and exciting player- centric experiences for many years to come.


We’re passionate about creativity!

We believe that great gaming experiences happen when they are developed by working in small, autonomous creative teams that control the whole process – from idea to amazing game. Our close connection with the player community gets us instant feedback and enables us to deliver truly magical moments. We value your free time and your need to refuel, relax and find inspiration – by playing games with your colleagues, being at home with your family or going to the gym or out for a run. That's how we stay creative. That’s why we call ourselves creators of magic and are passionate about it!   


About King

King is the game developer behind the world- famous Candy Crush franchise, as well as mobile game hits including Farm Heroes, Bubble Witch and Pet Rescue. Candy Crush is the top- grossing franchise in US app stores, a position it has held for the last two years, and King’s games are being played by 245 million monthly active users as of Q3 2021. King, which is part of the Activision Blizzard group since its acquisition in 2016, employs nearly 2,000 people in game studios in Stockholm, Malmö, London, Barcelona and Berlin, and offices in San Francisco, New York, and Malta.

A Great Saga Needs All Sorts of Heroes

Making games is fun. Especially when you do it with people who share the same idea of what makes a good workplace great. We design games for everyone, no matter where they are or who they are, and we employ all sorts of people from all kinds of backgrounds to bring them to life. Truth is, we simply cannot expect diversity in our players and originality in our games without first nurturing it in our people. A great saga needs all sorts of heroes.

Making the World Playful

Making the World Playful is what inspires us to create new experiences and raise the bar. It’s what makes King a place where we can all dream bigger, continue to add innovation to our games, broadening the portfolio and exploring new territories in mid- core and casual. We take the art and science of gaming to the next level through our curiosity for the unexplored, passion for games, respect for each other and love for our players - and we’re not afraid to have fun along the way. In fact, together with our parent company Activision Blizzard and experts around the world, we believe having fun is good for you. There has never been a better time to join us. We're dreaming bigger and see a world of possibilities ahead. If you share our passion, our values, and our hunger to shape the future, join us in Making the World Playful!

Applications need to be in English.
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Barcelona is energetic, avant-garde and has the self-confident swagger of an ever-growing city. Our Barcelona Kingdom fills 6 floors in the heart of the 22@ district – a district that’s at the centre of innovation in the city.

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Games Design & Production @ King

London 018

Games Design & Production

We’re the lifeforce of our games – we’re level designers, economy designers, audio experts, project managers, and producers.

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