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Principle Product Designer

V4P FEB19 168B



Job Description:

You are a proven doer. Someone passionate about solving complex user problems across various user types. You leverage user research, analytics, competitive analysis, and other data to help alleviate user pain points. As a Product Designer, you have the ability to craft exceptional experiences in both advertising and gaming and impact how players engage with brands. You thrive on taking complex requirements and translating them into intuitive user experiences with beautiful designs. As a product partner, you’ll work with team members across Product Management, Data Science, Engineering, Marketing, and Studios to identify and ideate on solutions to drive our products forward. You will report to our Head of Product Design and play an instrumental role in designing tools and formats at the core of our business.

Your role within Activision Blizzard Media:

  • Owning the end- to- end design process taking feature ideas and requirements from concept to fully clickable prototypes.

  • Understands users, needs, and features through research and exercises such as interviews, surveys, journey mapping, and personas.

  • Facilitates workshops to ideate on features, gather insights, and map out needs.

  • Utilizes Agile methodology to plan out design stories

  • Creates end- to- end user flows

  • Designs wireframes with a solid understanding of hierarchy and layout.

  • Create pixel perfect high fidelity designs using tools such as Sketch, InVision Studio, Figma, etc.

  • Create more complex prototypes using transitions, micro- animations, etc.

  • Partner with product, marketing, sales, data science, and engineering to take the work through the development lifecycle.

  • Lead ideation and think of innovative experiences before users ask

  • Validate design decisions through user testing and analysis of user insights.



  • 7+ years of experience designing exceptional user experiences for top- tier brands

  • Ability to take higher- level stakeholders through the design process, research, and proposed designs and rationale for the execution.

About King

King is the game developer behind the world- famous Candy Crush franchise, as well as mobile game hits including Farm Heroes, Bubble Witch and Pet Rescue. Candy Crush is the top- grossing franchise in US app stores, a position it has held for the last two years, and King’s games are being played by 245 million monthly active users as of Q3 2021. King, which is part of the Activision Blizzard group since its acquisition in 2016, employs nearly 2,000 people in game studios in Stockholm, Malmö, London, Barcelona and Berlin, and offices in San Francisco, New York, and Malta.

A Great Saga Needs All Sorts of Heroes

Making games is fun. Especially when you do it with people who share the same idea of what makes a good workplace great. We design games for everyone, no matter where they are or who they are, and we employ all sorts of people from all kinds of backgrounds to bring them to life. Truth is, we simply cannot expect diversity in our players and originality in our games without first nurturing it in our people. A great saga needs all sorts of heroes.

Making the World Playful

Making the World Playful is what inspires us to create new experiences and raise the bar. It’s what makes King a place where we can all dream bigger, continue to add innovation to our games, broadening the portfolio and exploring new territories in mid- core and casual. We take the art and science of gaming to the next level through our curiosity for the unexplored, passion for games, respect for each other and love for our players - and we’re not afraid to have fun along the way. In fact, together with our parent company Activision Blizzard and experts around the world, we believe having fun is good for you. There has never been a better time to join us. We're dreaming bigger and see a world of possibilities ahead. If you share our passion, our values, and our hunger to shape the future, join us in Making the World Playful!

Applications need to be in English.
Discover King at

King in San Francisco

Location Sanfrancisco (1)

“It’s a bit of a myth that people wear flowers in their hair here, but if you join us in San Francisco, we certainly won’t stop you doing it.”

It’s a small team here on the West Coast, but it’s one that is growing, both for our studio world and also our Advertising business. With its mild climate, stunning scenery and cosmopolitan character, San Francisco is one of North America's most beautiful and exciting cities. You’ll find our studio within striking distance of the AT&T stadium and only a short tram ride away from the heart of the city.

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UX & UI @ King

V4P FEB19 168B


We’re experts in the playful application of art and science.

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