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UX / UI Designer

London 164


Technology & Development

Job Description:

Want to help shape and build a loyalty program for a beloved game that
impacts countless peoples’ lives every day? Does placing players first and
empowering cross- functional teams to develop towards that strategy
excite you? We’re looking for a Lead UX/UI Designer for our new Loyalty &
VIP team to join us and utilize their management experience and UX
knowledge to help lead, motivate and coach teams across our loyalty
strategy and program. If you feel this is you, then we’d love for you to

This role is crucial in defining and building a global and market- leading
loyalty program where player centricity is at the center of everything we
do. You will report to the product lead and be responsible for defining and
driving the necessary investment to accelerate the roadmap to build
immersive, intuitive user experiences for our most loyal players.

Your role within the kingdom

  • Collaborate with the project sponsor and team leads to shape our program’s experience, strategic direction, and product offerings.

  • Developing and building relationships across teams, Product Managers and Directors to create a cohesive product.

  • Improve collaboration and player- centric knowledge sharing between all areas and members of the Loyalty & VIP team.

  • Identifying areas of growth in team members through coaching and mentorship, working with Senior staff and Directors to improve

  • UX/UI competencies.

  • Own the definition and realization of design solutions and improvements to drive commercial metrics and program KPIs

  • Identifying, building and retaining UX and UI organizational needs with the Product Lead to ensure quarterly, annual, and long- term roadmap success.

  • Advocating for HCI (Human- Computer Interaction) principles and providing design proposals demonstrate these principles.

  • Helping establish and guide the team to a more user- centric design approach, best practices and standards.

  • Partner with Product Marketing to ensure our branding and Tone of Voice (TOV) are optimally integrated across the consumer journey and relevant touchpoints.

Skills to create the thrills

  • Exceptional communication and organizational skills.

  • Prior experience of being a manager or assuming management responsibilities in previous roles, not necessarily in the UX craft. 

  • Experience in coaching and mentorship.

  • You have a few years of experience in UX Design (We also value experience in other design and psychology disciplines)

  • You are skilled in Interaction Design, Information Architecture and Design Systems.

  • An exceptional understanding and experience applying HCI (Human-Computer Interaction) principles and UCD (user- centered Design) methodologies.

  • Championing Accessibility and Inclusion.

  • Lead the way in improving our design processes.

  • Able to facilitate workshops and training for the UX craft.

  • Experience with research methodologies 

Bonus (Nice to haves)

  • Experience in Figma, Sketch, Adobe CC, Invision, Zeplin, etc.

  • Experience in scaling teams. 

  • Familiarity with Agile software development and its processes.

  • Mobile game development experience.

About King

King is the game developer behind the world- famous Candy Crush franchise, as well as mobile game hits including Farm Heroes, Bubble Witch and Pet Rescue. Candy Crush is the top- grossing franchise in US app stores, a position it has held for the last two years, and King’s games are being played by 245 million monthly active users as of Q3 2021. King, which is part of the Activision Blizzard group since its acquisition in 2016, employs nearly 2,000 people in game studios in Stockholm, Malmö, London, Barcelona and Berlin, and offices in San Francisco, New York, and Malta.

A Great Saga Needs All Sorts of Heroes

Making games is fun. Especially when you do it with people who share the same idea of what makes a good workplace great. We design games for everyone, no matter where they are or who they are, and we employ all sorts of people from all kinds of backgrounds to bring them to life. Truth is, we simply cannot expect diversity in our players and originality in our games without first nurturing it in our people. A great saga needs all sorts of heroes.

Making the World Playful

Making the World Playful is what inspires us to create new experiences and raise the bar. It’s what makes King a place where we can all dream bigger, continue to add innovation to our games, broadening the portfolio and exploring new territories in mid- core and casual. We take the art and science of gaming to the next level through our curiosity for the unexplored, passion for games, respect for each other and love for our players - and we’re not afraid to have fun along the way. In fact, together with our parent company Activision Blizzard and experts around the world, we believe having fun is good for you. There has never been a better time to join us. We're dreaming bigger and see a world of possibilities ahead. If you share our passion, our values, and our hunger to shape the future, join us in Making the World Playful!

Applications needs to be in English.
Discover King at

King in Foster City

Foster City Reverse
Outdoorsy type? Foster City’s waiting for you! 24 parks. Tennis courts. Soccer fields. Rollerblading and biking trails. World-class windsurfing. Dragon boating. Picnicking. Birdwatching.… is it any… Browse all of the roles

Technology & Development @ King

V4P FEB19 014

Technology & Development

We create unforgettable games that are loved by hundreds of millions of players around the world. Every day we experiment, prototype and challenge the norms.

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